With the city population of 179,417 according to the census in 2011, Kragujevac is the fourth largest town in Serbia and administrative center of the Šumadija District, located about 120 kilometers south of Belgrade. Kragujevac is a significant economic, cultural, educational and health center of Šumadija, Pomoravlje, and the neighboring regions.

By 1990, Kragujevac was the fifth most developed city in Yugoslavia immediately after Slovenian towns. At the beginning of the 1990s, the city became one of the poorest cities in Serbia. Today, Kragujevac is again one of the strongest administrative, cultural, financial, industrial and political centers in Serbia.

Thanks to rail and road transport, Kragujevac is connected with Belgrade, Nis, Kraljevo, Cacak and other cities.

Intercity and urban transport in the town of Kragujevac is currently carried out by two companies: "Lasta" from Belgrade and "Vulović-transport" from Rekovac. There are 24 regular and permanent public transport lines, and one seasonal lines that goes to Lake Sumarice.

Sjenica  is a town and municipality located in the Zlatibor District of the western Serbia. The population of the town, according to 2011 census, is 14,060 inhabitants, while the municipality has 26,392.

It is an old town, first mentioned in 1253 AD as a place where many merchants rested and paid taxes while on their way to Dubrovnik

Sjenica is situated in the Pešter plateau, and is surrounded by the mountains of Jadovnik, Ozren, Giljeva and Javor.

The Pester plateau – the largest plateau in the Balkan Peninsula, and one of the largest in Europe, in recent years has become a real sensation among the fans of tourism, with new, unexplored landscapes and untouched, undamaged natural beauties. With an altitude of 1150 meters and an area of 63 square kilometers, it represents the unique, splendid and incomparable natural oasis in the heart of Europe.